Brian Dorricott, Author at Brian Dorricott - Page 4 of 6

What are Nuggets?

Nuggets are small pieces of actionable information of a minute in length. The Artificial Intelligence algorithm behind them automatically recommends the next nuggets giving you the option to go broad or deeper into each subject but it only works if…

Have you been Hooked?

To while away the hours on a return flight to Melbourne recently I completed reading “Hooked” by Nir Eyal. It made me think about the way companies such as Google, Twitter, LinkedIn, Facebook and Instagram (amongst others) approach the world. They have turned vitamins into painkillers so you have to have them…

Is sharing Equity equally a good idea?

Deciding how the equity will be split between co-founders is a tricky conversation. Do you make a fair split (i.e. divide it equally) or something else? Let's look at the consequences of doing it wrong.

How much equity should I sell to a Business Angel?

What percentage of your company should you plan to sell to a Business Angel? Obviously not more than 50%, so how about 40% or 20%? Here we explore factors that increase and decease the percentage they will ask.

What is a Company?

If you're about to create a company it's important to know what the key elements are and who you'll need. Take a quick tour of a typical company.

6 Reasons to do Customer Interviews

Explore six reasons it is important to talk to users and customers.

6 Company Assets to Sell

What do people who are buying companies look for? Here's a quick overview of the 6 key aspects so you know what to build.

5 Bad Business Angel Traits that could kill your company

Do you intend interviewing your potential Investors? Here's why you should.

3 Keys to Growing a Company

Key your mind on these three things and your company will grow...

What is a pivot?

How many ways can you change your direction... this nugget answers the question. Try applying them to your idea.