How long does it take?

Typically it takes three to six months for the Discovery Stage. At the end of the Discovery Stage you will know whether you want to spend (a) more money or raise funds to get the first product built; (b) proceed to license your idea; or (c) follow a new idea you discovered which is better than your first!

If you elect to create a company, then depending upon the industry, product, and team it can take a few years or even a decade to reach the final stage of a multi-person company all selling your product and creating new ones. Of course, there are options for you to leave and change your role throughout your innovation’s journey.